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| K-Swiss goes tubular |
A couple of weeks ago my daughter and I were on the train heading back from the city when we stopped at a station. Directly outside our window was a billboard ad for the K-Swiss Tubes running shoe. Knowing nothing of this shoe, I judged it on design alone. Built within the outsole were a series of open "tubes" that run perpendicular to the length of the shoe. The tubes were clearly designed to disperse shock and (I'm guessing) return some energy from the impact. I just remember thinking that I would never wear that shoe in public.
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| Adidas Mega Bouncer |
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| Nike's Shox absorber |
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| Reebok gets Ziggy |
The Reebok ZigTech shoe provides a similar visual reaction. In the case of this shoe it's a rippled outsole (e.g., "zig-zag") that supposedly provides a flexible high energy experience. I've been amused by the marketing of the shoes and the fact that not one athlete who endorses them is known for their running. I don't know if the technology works but they sure look funny.
One model of a weird shoe that I have tried is the Adidas Mega Bounce. I like Adidas as a brand so I put on a pair out of curiosity. I expected springiness but all I felt was awkwardness. So much for that. I'd put the Mega Bounce into the same category as the Nike Shox. This shoe is built with shock absorbers in the back that remind me of the air shocks I installed on my Mustang when I was in high school. This shoe seem to be popular and they are fairly pricey but I rarely see them on the feet of real runners.
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| Skechers resists running |
This weekend I saw an ad for Skechers SRR (Skechers Resistance Runners) that looks like a cross between those ubiquitous "Shape Ups" and a running shoe. Their website claims that dramatic gains in postural, gluteus medius and calf muscle activation (???) will come with the use of these shoes. Okay, good to know. I realize that all of the serious running shoe companies have their own unique science. Brooks has DNA and BiOMoGo, ASICS has their GEL and Trussic technologies, Saucony has "Pro Grid" and Mizuno has the Wave. At least these features are integrated into the shoe in such a way that they look like serious footwear. I could say I'm not one to judge but clearly I am. The question is, if K-Swiss or Skecher were to send me a pair of their latest models, would I give them a fair shake on Runner's Tech Review? The answer is yes. However, I guarantee most of my testing would be done in the early morning, in the dark, so I'd have the lowest chance of being seen with them in public.
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